Founder, MTN-SEA Agency

Meet Liz Wyatt

Digital Experience Strategist specializing in UX, SEO, AEO, CRO, analytics, accessibility, and web strategy.

Liz Wyatt, founder of MTN-SEA Agency

About Liz

I believe the best digital experiences happen when thoughtful design meets purposeful strategy.

I've worked in web design and digital marketing for 10+ years, building websites that are intuitive, accessible, and made to deliver measurable results. My background spans UX design, web strategy, SEO, Answer Engine Optimization (AEO), conversion optimization, analytics, accessibility, and digital product management, giving me a unique perspective on how every piece of a website works together.

I've built hundreds of sites over the years, across a wide range of industries — online gambling platforms, a nanny-hiring service, law firm websites, a short-line railroad, a coding tutor, and more. At Pearson, that same range has meant building landing pages and editing thousands of pages, including a single redesign that touched roughly 3,500 of them on its own. I've also managed C. Robin Wyatt, PC's website for 6 years now — she's ranked in the top 3 of her local market among closing attorneys.

I've led large-scale website initiatives, developed conversion strategies, launched personalization campaigns, and partnered with designers, developers, marketers, and executives to transform ideas into seamless digital experiences. Whether improving a user journey, optimizing a landing page, or building a new website from the ground up, I focus on creating solutions that are as effective as they are engaging.

I founded MTN-SEA to bring that same strategic approach to businesses of all sizes. Working directly with clients allows me to build meaningful partnerships and create websites that don't just look beautiful — they solve problems, strengthen brands, and help organizations grow.

When I'm not designing digital experiences, you'll usually find me outdoors — hiking, snorkeling, gardening, or behind a camera. I picked up surfing while living in Okinawa, and snorkeling has taken me to some incredible reefs along the way, but hiking is where I feel most at home.

Lately that's meant exploring out west — Glacier, Banff, and a few of Utah's national parks, with Capitol Reef standing out for its quiet and solitude. Yosemite, Yellowstone, and Sequoia are next on the list. Hiking out west is just a happy place for me, and that same sense of curiosity and exploration shows up in how I approach my work.

MTN-SEA reflects two places where I find inspiration — the mountains and the sea. They remind me that the best experiences balance strength with simplicity, exploration with intention. That's the philosophy I bring to every project I create.

50+
Paid Media Landing Pages Managed
Top 3
Google Ranking Achieved for a Client in a Competitive Market
10+ Yrs
UX Design, SEO, CRO, Content Optimization & Branding for Clients
3,500+
Pages Built in a AEM Pearson Website Redesign in 2025

What I Work In

Discover

SEO & AEO

On-Page SEO Technical SEO Answer Engine Optimization Content Strategy Local SEO

Structuring sites so both search engines and AI answer engines can find and cite them correctly.

Experience

UX & Website Strategy

Bootstrap HTML5 / CSS3 JavaScript Adobe Experience Manager (AEM) Claude Code

From from-scratch client builds to enterprise CMS page design at Pearson.

Optimize

CRO & Analytics

GA4 Looker Studio Salesforce A/B & CRO Testing Lead Conversion

SME for GA4, Data Studio, Salesforce, and lead conversion across a large paid-media program.

Have a site that needs to be found — and convert?

Let's Talk